MassMutual B2B Brand Film
Award-winning B2B video production made in New York.
Financial Services Video Production
Fortune 500 client.
Building trust and telling stories.
MassMutual asked us to "reintroduce Coverpath to an audience that may not have been open to the platform in the past". So we did. The client loved how we built audience trust by scripting the video to tell the story in advisors' own words while crafting uniquely "New York" visuals that drove the story forward.
We won two silver Telly Awards for this project, the highest-scored submission in the Brand Film: Banking & Finance category.
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